Tomato juice also works.

You'll need lots of it!

Spring brings out the skunks! If your pet has an unfortunate meeting with a skunk, you will surely need a skunk smell neutralizer formula. Hold your nose, and rub one of these into your pet's hair then rinse with plenty of water: 

Skunk Neutralizer
1 quart 3% hydrogen peroxide
1/4 cup baking soda
1 teaspoon liquid soap 

Discard the leftover solution.  WARNING: Don't make this concoction ahead of time. It produces oxygen and will blow up in a closed container. 

Another one:
To 1 gallon of tap water, add
1 cup sodium perborate (Snowy Bleach)
3 tablespoons liquid detergent